Brand Identity
Campaign
Animation
Campaign
Animation
Nike Run APLA
Challenge
Nike’s 2024 Run Campaign needed to be extended into international markets outside the US, namely key cities in Korea, Brazil, and Portugal that are a part of the company’s Asia Pacific Latin America (APLA) market.
Solution
A copy, design, and motion system that spans multiple languages, including key OOH and local event placements.
Role: Senior Visual Designer
Nike’s 2024 Run Campaign needed to be extended into international markets outside the US, namely key cities in Korea, Brazil, and Portugal that are a part of the company’s Asia Pacific Latin America (APLA) market.
Solution
A copy, design, and motion system that spans multiple languages, including key OOH and local event placements.
Role: Senior Visual Designer
Concept
Running is all about pushing past your comfort zone. That ethos is reflected through copy, design, and motion that brings uncomfortable truths about running to the forefront, but turns them on their head. By pushing beyond those limitations, every runner wins.
Credits
Edan Michener
Agustina CarneroSturm
Matt Jakob
Jin Bae
Bridget Hildebrandt
Emma Ziesemer
Peter Toutant
Alice Aguiar
Jake Kim
Julia Garicochea
Agustina CarneroSturm
Matt Jakob
Jin Bae
Bridget Hildebrandt
Emma Ziesemer
Peter Toutant
Alice Aguiar
Jake Kim
Julia Garicochea