A lot of guys think any old cologne will do the trick.
Big Idea
Lacoste men’s cologne smells so good, it ends dates early.
Silver Graphis New Talent Award Winner
Print
Lacoste launched their fragrance products in 1984. While their products have changed since then, one thing remains consistent: Lacoste men’s cologne smells really freaking good.
Digital
Planning a movie date? Consider Lacoste. The copy on these digital banners will interact with the Rotten Tomatoes rating of each movie.