advertising ruined vr

With virtual reality still in its infancy, many developers are trying to monetize it through advertising. This is nothing new, as radio, television, and digital all eventually did the same. But, virtual reality is unlike any other medium, so we can’t treat it the same way with the same advertising.

“Advertising Ruined VR” is an interactive world built through the Unity Engine, which shows how bad advertising could impact these virtual worlds. There is a preview below, but feel free to download a version for yourself here.